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Helpful hints and tips for those in business in the digital design and marketing industry arena.
Why Localised Search Marketing and Optimisation Works
As more people search online for products and services online, the internet has expanded to cater to everyone’s needs by listing every type of information they might require to make a purchasing decision. Digital channels have further...
Why Search Engine Optimisation Still Has Value in the Age of Search Marketing
Small businesses are confronted with daunting challenges as they enter the world of digital marketing and many view search marketing as one of the most challenging aspects of it. For online success to occur, businesses know that they need...
What Is Search Engine Marketing (SEM) And Why Do You Need It?
In today’s competitive marketplace, it’s never been more important to promote and grow your business. The process starts with building a website – but that’s just the tip of the iceberg. There are almost two billion live websites on the...
The Value Of Video In Social Media Marketing Part 2: How Can I Use Video In My Social Media Marketing?
In our previous blog, we explored the various reasons why your business should consider exploring video as a social media marketing tool. In this blog, we will give you ideas about integrating it into your social media strategy and what...
The Value Of Video In Social Media Marketing Part 1: Why Choose Video?
Video has long been a component in marketing, but when most people think of it they’re imagining slick, big budget commercials featuring major celebrities and brands. Times have changed, and it’s become a medium that smaller businesses...
Visual Design Trends Set To Shape Branding And Logo Design In 2017
In the face of rising technological advancements and increasing busyness (in all areas of life) the dire need for simplicity, honesty and clarity has become paramount. The modern consumer does not have the time and space for clutter and...